Social Media Specialist
Remote
Strategy
Intern
Analytics & Reporting
Job summary
As a Social Media Strategist Intern, you will collaborate with the strategy team to enhance content performance, increase engagement, and provide data-driven insights. You'll work on content strategy, audience analysis, and campaign optimization across platforms.
Ideal candidate
You're analytical, creative, and passionate about social media trends. You understand content strategy and have experience or interest in analyzing performance metrics to optimize campaigns.
Requirements
Currently enrolled in Marketing or related field
Experience with social media platforms (Instagram, TikTok, Youtube)
Basic knowledge of analytics tools (Instagram Insights, Youtube Studio Analytics)
Tools you’ll use
Metricool
Metricool is a comprehensive social media management tool that provides analytics, scheduling, and reporting for various platforms like Instagram, Facebook, Twitter, LinkedIn, and YouTube. It offers in-depth insights into audience behavior, engagement rates, and post performance. Metricool also allows users to plan and automate content, track competitors, and generate reports that can be customized to fit brand needs. Its intuitive interface makes it a powerful tool for social media strategists looking to optimize campaigns and drive better results through data-driven decision-making.
Youtube Studio
YouTube Studio Analytics gives a detailed view of your channel's performance, showing data such as watch time, audience demographics, traffic sources, and subscriber growth. It helps track how viewers interact with your videos and suggests optimization opportunities.
Canva
Canva is a design platform used to create visually appealing content. It offers templates for social media posts, presentations, and other digital materials. With features like masking, green screening, and an intuitive drag-and-drop interface, Canva makes designing accessible to all skill levels.
What you’ll do
Content Strategy Development
Help create and refine content strategies tailored to the needs of various clients, ensuring alignment with their objectives and target audiences.
Data-Driven Insights
Analyze performance metrics across different platforms, delivering actionable insights that inform and optimize future content decisions.
Trend Monitoring & Strategy Adjustments
Stay on top of the latest social media trends and platform updates, offering recommendations for adjustments to enhance content strategy and effectiveness.
Collaboration with Creative Team
Work closely with the creative team to ensure that content resonates with the audience's preferences while maintaining brand alignment and consistency.
Who this is not for
This role is not for someone who prefers to work without guidance, isn't interested in data analysis, or lacks curiosity about emerging social media trends. If you’re not comfortable working in a collaborative environment or meeting deadlines, this may not be the right opportunity for you.
